The Executive You

About

Annika Friesen CPA, CA MBA

It is inside each and every one of us to build a career that we love.

The difficulty is determining what it is that we are passionate about, how to get there and having the courage to pursue it.

I am here to help you do just that.

I am passionate about working with my clients and guiding them by asking the right questions, providing tools and resources, and keeping them accountable throughout their journey.

I support my clients in:

  • Creating and cultivating their personal brand to create career direction and impact
  • Seamless transitions into new industries and roles
  • Cultivating strong networks and relationships
  • Effectively and efficiently preparing for competitive career milestones including acceptance to a top MBA program and management consulting roles

I bring my 10+ years of experience including my personal MBA and MBB consulting journey to guide my clients to success through MBA admissions consulting and career strategy coaching.

Key areas in which I support my clients

Career Strategy

  • Determining Your Unique Career Journey
  • Career Transition
  • CV & LinkedIn Optimization
  • Interview Preparation
  • Motivation & Mindfulness
  • Career Strategy Development

MBA Admissions Consulting

  • Determining the MBA programs that best align with your goals and aspirations
  • Developing a unique, personalized roadmap for your MBA applications
  • Specialized in European MBA programs (HEC Paris, INSEAD, LBS, and others)

Case interview coaching

  • Strategy consulting career coaching
  • CV and cover letter review
  • Networking and referral guidance
  • Case study diagnostic
  • Case study structuring
  • Fit interview coaching
  • Full mock interview